The exhibition "Prodexpo 2020" broke records in all respects, demonstrated trends in the development of the food market and shared useful cases on promoting products to foreign markets.
From February 10-14, 2020, Expocentre Fairgrounds, with the support of the Ministry of Agriculture of the Russian Federation, the Ministry of Industry and Trade of the Russian Federation and under the patronage of the Chamber of Commerce and Industry of the Russian Federation, hosted the 27th international exhibition of food products, beverages and raw materials for their production, Prodexpo 2020 .
According to the All-Russian rating, Prodexpo is the largest industry event in Russia in terms of exhibition space, professional interest and market coverage. The exhibition plays a strategic role in the formation and development of the food sector of the Russian economy: Prodexpo represents all sectors of the food market and is an effective platform for meetings of buyers of federal and local networks and HoReCa professionals.
- STATISTICS OF “PRODEXPO-2020”:
- 2 664 companies from 73 countries of the world;
- 31 national expositions;
- 47 regional expositions;
- over 100,000 sq. m. m - gross area;
- 69,730 unique visitors from 115 countries.
In 2020, the Prodexpo exposition united 2664 companies from 73 countries. The geography of exhibitors has increased: for the first time, companies from Venezuela and Uganda were represented at Prodexpo. National expositions were organized by 31 countries, including the first time at the national level - the Philippines.
As for the Russian manufacturing sector, regional collective stands united 391 companies from 47 constituent entities of the Russian Federation. Total exposure 1 853 Russian companies were represented.
The main trend of Prodexpo 2020 was the promotion of Russian companies in export markets and the development of Russian geographical brands. This year, over 500 companies from various regions of Russia presented goods for export.
Among the trends are also the development of functional food sections, products for restaurants, as well as the Prodexpo Organic section, which introduced certified organic products from:
- Russia;
- Italy
- Spain
- Germany
- Latvia;
- Brazil
- Serbia
- Thailand and other countries.
Chairman of the State Duma Committee on Regional Policy and Problems of the North and the Far East Nikolai Kharitonov:
- Over the past years, the exhibition has established itself as the largest platform at the level of the national economy and globally, has become one of the most noticeable and anticipated annual events for a significant number of business entities in the food industry and the food market.
By the number of professional visitors, Prodexpo 2020 also broke a record: The exhibition was visited by 69,730 food market specialists from 115 countries.
Special projects aroused considerable interest, including the first organized by “Street of Technologies for Retail”, a series of seminars and master classes “Wine from Russia”, “Expocenter” - for exhibitions without counterfeit ”, the Consulting Center for Refrigeration Technologies, and the“ Personnel Selection Center ” .
For the first time Network Procurement Centers for restaurateurs and foreign buyers took place. The Network Procurement Center International presented retail chains in Europe, the USA, China and neighboring countries. 55 buyers from 16 countries negotiated with potential Russian suppliers for 31 foreign networks. In the HoReCa Networks Procurement Center, business meetings were held between 60 buyers from 30 hotel chains, restaurants, cafes / catering, representing 2650 outlets. They selected suppliers for 2020.
The exhibition "Prodexpo 2020" was visited by Italian Minister of Agriculture Teresa Bellanova. The head of the ministry examined the exposition of Italian manufacturers and noted the importance of the event for Italian companies. Madam Minister expressed the hope that in the future Russia and Italy will overcome restrictive measures so as not to deprive consumers of high-quality products.
At the Food Network Purchasing Center, direct negotiations were held between purchasers from federal, regional and local retail chains and suppliers on the supply of goods under the brands of manufacturers. In another STM Center (Private Label), representatives of the STM retail chain departments held talks with manufacturers on the release of products under their own brands of retail chains. On the first day, 270 buyers from 100 retail chains took part in the work of the Centers.