In the open spaces of the Kuban, a unique project is being conducted in test mode - on the basis of one of the Krasnodar hypermarkets, a department with the working name "Farm Showcase" has been launched.

On the shelves of the outlet are food products made by local farmers and agricultural producers.

In particular, here you can find cheese and sausage, fresh meat, canned food, as well as high-quality homemade sweets. The entire assortment was made by the hands of farmers and pastoralists of the Labinsky, Dinsky and Novokubansky districts, as well as by the forces of manufacturers in the city of Krasnodar and its environs.

The cost of goods from the "farm window" is surprising in its affordability. This is due to the fact that no extra charge is required for the services of intermediaries, resellers, etc. - manufacturers carry their goods on their own to the hypermarket.

Such information was shared by representatives of the public relations direction of the administration of the Krasnodar Territory. The department also noted that today the issue of introducing "farm windows" in other trading networks of the region is being decided.

Indeed, in this way, farmers are guaranteed to sell their high-quality products at a fair price, and consumers are able to enrich their healthy diet with fresh and safe food.